Dongkrak Business Ideas: Help Workshop Transactions With One Platform

DONGKRAK1. (dok. Skystar Ventures)

Every year the number of motorcycle users always increases and increases, this adds to the opportunity to open a workshop business. The number of types of automotive materials and equipment, often cause confusion for workshop owners so as not to rule out the possibility of miscalculation.

The same problem was also experienced by one of the students majoring in Informatics, Multimedia Nusantara University class of 2017, Andreas. He saw his father, who was the owner of a workshop, difficulty in recording the stock of goods in his workshop.

After experiencing problems like this, Andreas finally invited his three friends to create a startup called Dongkrak.

Dongkrak creates a solution in the form of Point of Sales application for the workshop. By using this application, monitoring transactions in and out of goods and workshop bookkeeping becomes clearer, so there is no need to use cash notes for stock arrangements.

Dongkrak himself decided to join the Skystar Ventures business incubator because it wanted to increase insight while gaining acceleration in the early stages of its journey. In addition, they also want to expand the network with mentors and startup founders who are experienced. Previously, Andreas had participated in one of UMN’s Skystar Ventures program, Skystar Innovation Challenge (SIC), in 2019.

Also read Faculty of Business of UMN Officially Being a Member of Global EFMD

During the series of incubation events, Dongkrak gained many new insights from mentors, especially in mentoring sessions hosted by Ivan Chen, director of Anantarupa Studio, on the topic of Revenue Model &Pricing Strategy. In the mentoring session, Dongkrak get advice to improve their business model.

Previously, the Revenue Dongkrak model used a subscription fee system, then they get advice to replace it with a fee per transaction system because it is more profitable for the workshop, they do not need to pay if the workshop is quiet. Of course this advice is useful for Dongkrak to improve even more, yes!

Currently, Dongkrak is in progress to develop mobile applications. Previously Dongkrak has done market validation to 50 workshops, but only about seven workshops want to be invited to work together. However, the Jack team didn’t stop there. They keep trying and unyielding by making a mobile application Dongkrak first, then will be done user testing to other workshops. Don’t forget to continue to support Jack yes, directly follow their Instagram at @dongkrak.id.

By Natalia Maria Josephine | Skystar Ventures

Kuliah di Jakarta untuk jurusan program studi Informatika| Sistem Informasi | Teknik Komputer | Teknik Elektro | Teknik Fisika | Akuntansi | Manajemen| Komunikasi Strategis | Jurnalistik | Desain Komunikasi Visual | Film dan Animasi | Arsitektur | D3 Perhotelan | International Program, di Universitas Multimedia Nusantara. www.umn.ac.id