Dr. Ir. Y. Budi Susanto, M.M.
| Study Program | Graduate Program in Management of Technology |
| Faculty | Business |
| Educational Background |
|
| Expertise | Management |
| Title | Lecturer |
| bsusanto@umn.ac.id |
Yosef Budi Susanto holds a Masters in Management from Prasetiya Mulya University and a Doctorate in Strategic Management from the University of Indonesia. His expertise is Strategic Management, Statistics and Research Methodology. He also has a Lector academic degree
- Dr. Yosef Budi Susanto, M.M., C.F.P.(2020).Implementation of Digital Marketing at Printing Company to Increase Customer Acquisition and Customer Retention, International
- Dr. Yosef Budi Susanto, M.M., C.F.P.(2020). Analysis of The Effect of Social Media Advertising and Website or Mobile Apps on Flash Sale Performance: Empirical Study in E-Commerce Indonesia, International
- Dr. Yosef Budi Susanto, M.M., C.F.P.(2020).CRM Performance Evaluation Using Leadership as Moderating Variable, International
- Dr. Yosef Budi Susanto, M.M., C.F.P.(2020).The Effect Of Social Media Advertising And Ease Of Use Website On Awareness Of Flash Sale And Promotion Attractiveness And Its Implications On Purchase Intention: Empirical Study In E-Commerce Indonesia, International conference
- Dr. Yosef Budi Susanto, M.M., C.F.P.(2020).Digitalisation Of Payroll System In Pt Xyz To Improve Employee Performance,International conference
- Dr. Yosef Budi Susanto, M.M., C.F.P.(2020).The Impact Of Export Capabilities And Competitive Advantage On SME’s International Performance, International conference
- Dr. Yosef Budi Susanto, M.M., C.F.P.(2019).The Impact of Market Orientation and Dynamic Marketing Capability on The Marketing Performance of ‘Make-To-Order’ SMEs, International
- Dr. Yosef Budi Susanto, M.M., C.F.P.(2019).The Effect of Technology Readiness, Service Quality, Perceived Risk Against Relationship Quality, and Implications at Continuance Intention (Study on User BCA Mobile Banking Applications),International
- Dr. Yosef Budi Susanto, M.M., C.F.P.(2018).Dasar-dasar Metodologi Penelitian Bisnis,Nasional (Book)
